Create a Universal Website...
The main objective of responsive design is to eliminate the need for unnecessary resizing, scanning, zooming, or panning that takes place on sites that are not mobile-friendly. Sites that are not mobile-friendly tend to lose visitors faster because of how difficult it is to view the site. Also, responsive website design eliminates the need for a separate mobile website for smartphone users. You can create a single website that fits the device it is being viewed on. In today's world, we live in a multi-screen society. As a result, your website must be available for viewing on as many platforms as possible. Google has also indicated that how mobile-friendly your site is will be considered when ranking in its engine algorithms.
It can be costly to maintain separate sites for mobile and non-mobile audiences. You can save money by not having to pay for a mobile site if you use a responsive design. To appeal to all visitors and devices, you will only need to invest in one site design. You can make changes to your website quickly and easily if it has a responsive design. You will not have to worry about updating two different websites. This flexibility comes in handy when you need to make a quick design change or correct a typo on your website. For website owners, the user experience is critical. You want people to enjoy your site, and you want it to be simple to use so that they will return. It can make your company appear unprofessional if someone visits your website on a mobile device and it takes forever to load, or your pictures are not high enough resolution.
Responsive design can help with SEO because, as previously stated, Google favors mobile-friendly websites. Responsiveness, when combined with other SEO factors, can help you achieve a significant boost in search engine results. This means there is a higher chance that someone will come across your page rather than a different business. Take into consideration who you are trying to reach. People are always on the go. The chances are very high that they will come across your website through a mobile phone rather than on a desktop. If you want to see where your traffic is coming from, consider installing UTM tracking to see a more detailed report.
It is important to remember that your website is another way to represent your business. It might be an investment to switch over to responsive design, but it will be worth it in the long run. One solution is to hire a contractor to run any part of your website, including creating a responsive design to adjust how your website looks. You then can run analytics to compare your old site to your new site and see the difference for yourself. Take into consideration that if you're running ads from your site it also takes from the SEO. The better the site, the better the ads will run.
Trusting the right company to switch your website to a mobile-friendly one can be daunting. Rowe Group specializes in making each one of their websites mobile and SEO friendly. We want your website to bring you the business that you deserve. The designer works closely together to make sure that the website you get is what you want. They work on the back and front end of the site to make sure everything is cohesive. They can even do monthly maintenance on your webpage! Keep your site looking clean and fresh with new pictures, videos, and any other type of content.